The Salty Rim Co. was born from a lifelong love of a really good Margarita and, if we’re being completely truthful, one particularly bad one.

Founder Victoria trained in mixology while living in New York, where a properly made Margarita became her cocktail of choice. Back in the UK years later, she ordered one in a bar and watched as the glass was rimmed with ordinary table salt.

It was not good.

After listening to Victoria complain about it for rather longer than necessary, her husband David suggested she stop moaning and make something better.

So she did.

The Salty Rim Co. launched in 2020 with one simple aim: to make the finishing touch on a great cocktail every bit as good as the drink itself.

Today, we create premium Margarita salts using carefully selected blends of salts, flavours and textures designed specifically for the rim of your glass.

Our range includes the original Classic Margarita Salt, our Great Taste Award-winning Citrus Margarita Salt, and Chilli & Lime for those who like their Margaritas with a little more attitude.

Because the rim isn’t decoration.

It’s part of the drink.

MADE FOR MARGARITAS

We take Margaritas rather seriously.

Our salts are blended to give you the right balance of flavour, crunch and texture without overpowering the cocktail underneath. Whether you’re making drinks at home, behind a busy bar or for a table full of friends, the idea is exactly the same:

a better rim makes a better Margarita.

Wet the edge of your glass with fresh lime, dip, pour and enjoy.

Simple.

STILL A FAMILY AFFAIR

The Salty Rim Co. remains an independent, family-run British business.

Victoria is the person behind the flavours, products, packaging and the slightly unreasonable obsession with Margaritas. David, Scarlett and Violet have all played their part along the way, from packing orders and taste-testing new ideas to providing the occasional reality check.

There are fewer job titles around here than there are people willing to offer an opinion.

And we wouldn’t have it any other way.

FROM SOUTHPORT TO COCKTAIL HOUR

What started as an idea at home has gone on to reach cocktail lovers far beyond it, with Salty Rim products enjoyed by customers in the UK and overseas.

Our Citrus Margarita Salt has also picked up a Great Taste Award, which was a rather lovely confirmation that perhaps obsessing over salt isn’t quite as ridiculous as it sounds.

We’re still independent. We’re still experimenting. And we’re still convinced that life’s too short for badly rimmed Margaritas.

Finish off in style.